Nikki Shepperd - Associate

Nikki Shepperd spent over ten years in the private sector working for FTSE 100 companies (BT, O2) and several start ups (Genie Mobile Internet, Infinito and Blu). She picked up a wealth of marketing, market insight, strategy and business development know-how whilst working not only in the UK but also in Italy, Spain, Norway, India and Singapore. This highly commercial background has been of immense value in a change of career to Arts Consultancy. Large clients (Scottish Arts Council) as well as smaller (New Media Music) have benefited from a pragmatic but intellectually robust approach to planning, funding and delivering challenging projects.
In 2006 she held the post of Director at Tribal Tree Music developing a large team of staff, freelancers as well as creating and executing the business plan and personally fundraising in excess of £150k. Most recently Nikki has just finished a project as Marketing Director with Tête à Tête the acclaimed contemporary opera company. She marketed a three week festival and produced the company’s three year marketing plan and strategy. This project neatly reflected Nikkis’ real passion which is joining theory with practice. Nikki holds a postgraduate Diploma in Marketing (John Moores University) and an MBA from Warwick Business School (A top 10 European Business School – FT rankings).
Having recently completed an independent report for Attitude is Everything, we can safely say that Nikki is contributing valuably to the hub team offering a wealth of experience, knowledge and know-how.